Gone are the days of see-through leggings and baggy t-shirts being acceptable attire. These are the ultimate expectant essentials for days off… comfort guaranteed.

Over-the-bump boyfriend jeans and military style khaki cotton twill chinos are our weekend fall-back. Easy for every day, pair with simple slogan or striped tee’s, cosy knits or a luxe hoodie - and grab a blazer for instant polish when required.

“I recently worked on a project with Isabella Oliver which was the perfect collaboration because I was wearing their maternitywear anyway and it had legitimately perked me up in the midst of endless morning sickness”

KATHERINE ORMEROD

Our active, technical leggings are the ultimate morning gym – lazy weekend look

When a little more effort is required, the striped Whitney dress has maximum comfort appeal and the Rowsley leather leggings - with the Michelle blouse worn loose or with a French tuck in the first trimester - will elevate your look for lunch-dates and drinks.

The Winter Staple

Super-stylish sweaters that slot seamlessly into your winter wardrobe and flatter your new figure. We use the highest quality wool...

The Must Have Maternity Dress

The unlikely style hero you’ll wear on repeat, let us introduce you to the bestselling Grayson dress. A stretch, slim-fit...

The Conversation - Kathryn

Kathryn is 40, she works in HR for a media company and has two children, Alex aged 2.5 years and...