Buy better; buy once; live in it - that’s our mantra
From the very early weeks up to the last few days, the way the soft and stretchy jersey expands to accommodate your body guarantees a perfect fit. And of course, once baby arrives, don’t be surprised if you find they’re all you want to wear.
And our trousers are just as considered as our tops; our jeans - available in both skinny and boyfriend legs, come with supportive over-the-bump waistbands, and there are cargo-inspired trousers if you fancy something a little different. Get ready to wear again and again.
Our Essentials tops come with sleeves to suit all styles and seasons (choose from cap sleeves, long, sleeveless tanks and comfy Henley styles). One of our favourites is the Turtleneck - a true chameleon that you can dress down with jeans or elevate with loose palazzo trousers and a pair of drop earrings.
Comfort and longevity should be top of your list when shopping for maternity wear. That’s why our Essentials tops, crafted in Eco-conscious jersey come with a clever side-ruching feature, which promises to grow with your bump right through pregnancy.

Black Friday House of Baukjen x Smart Works
This Black Friday we are honouring our commitment to give back for the third year running. We are thrilled to...

Meet Baukjen De Swaan Arons
I’m Baukjen, Founder and Creative Director. I was born in Amsterdam and raised in London where I still live. I’m...

Good Night
We’re so excited to bring you this laid-back set! Designed with relaxing evenings and slow mornings in mind, the Amanda...